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Common mistakes to avoid when ranking on Youtube

Ranking on YouTube is a challenging but rewarding goal for many content creators. YouTube is a competitive platform with billions of videos and users, so you need to optimize your videos for the algorithm and the audience. However, there are some common mistakes that you should avoid when trying to rank on YouTube. Here we take a look at some of them.

  • Not doing keyword research. Keywords are the words and phrases that people use to search for videos on YouTube. You need to find the best keywords for your niche, topic, and audience, and use them in your title, description, tags, and video content. This will help YouTube understand what your video is about and match it with relevant queries. You can use tools like vidIQ or TubeBuddy to help you with keyword research.
  • Not creating catchy titles and thumbnails. Titles and thumbnails are the first things that viewers see when they encounter your video on YouTube. They need to be clear, compelling, and accurate, so that they can attract clicks and views. You need to use keywords, benefits, emotions, and curiosity in your titles and thumbnails, and make sure they are not misleading or clickbait. You can use tools like Canva or Snappa to help you with thumbnail design.
  • Not optimizing your video quality and length. Video quality and length are important factors that affect your ranking and retention on YouTube. You need to make sure your video is high-quality, clear, audible, and well-edited, so that it can provide a good viewing experience for your audience. You also need to make sure your video is not too short or too long, but just right for your topic and format. You can use tools like Filmora or Adobe Premiere Pro to help you with video editing.
  • Not engaging with your audience. Engagement is a key signal that YouTube uses to rank videos on its platform. Engagement means how much viewers interact with your video through likes, comments, shares, watch time, retention, etc. You need to encourage engagement by asking questions, giving calls to action, responding to comments, creating playlists, collaborating with other creators, etc. You can use tools like vidIQ or TubeBuddy to help you with engagement analytics.
  • Not promoting your video. Promotion is a crucial step that many creators overlook when trying to rank on YouTube. Promotion means how you spread the word about your video and drive traffic to it from various sources. You need to promote your video by sharing it on social media, email newsletters, blogs, forums, etc., as well as optimizing it for SEO (search engine optimization). You can use tools like Hootsuite or Buffer to help you with social media management.

These are some of the common mistakes that you should avoid when ranking on YouTube. By following these tips and using the tools mentioned above, you can improve your chances of ranking higher and reaching more viewers on YouTube.

I hope this article wil help you with your goal of ranking on YouTube. If you have any questions or feedback, feel free to let me know in the comments section

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